Convention offers gold medal talks on motivation and empowerment

Highways Reporters

The line-up of speakers at the HAE EHA Trade Fair & Convention next month includes a former Olympic athlete.

The HAE EHA (Hire Association Europe Event Hire Association) Trade Fair & Convention takes place at the Ricoh Arena in Coventry on October 11-12. Topics will include the latest industry initiatives for training and retaining staff, empowering women in the workplace and a safer working environment.

Delegates at the convention will get insights from, among others, Derek Redmond, an Olympic athlete and world championship gold medallist who will be discussing improving performance and retaining talent.

Financial expert Lee Coles, head of workplace education at Jelf, part of Mercer Marsh Benefits, will be sharing his knowledge concerning the wellbeing of employees and retirement planning.

Other speakers over the two days are HAE EHA chairman Andy Martin, who will give the welcome and introduction, and Guy Van Der Knaap, managing director of MCS. Mr Van Der Khaap will deliver a presentation on how to make the best use of mobile devices to improve productivity.

In addition, there will be training workshops including  the exciting developments in virtual reality (VR) programmes. One of the VR training tools that will be featured at the show will give delegates the opportunity to control and operate a VR mini digger.

Richard Whiting commercial manager of training at HAE, said: ‘The training and NVQ programmes we’re offering are a far-reaching “cradle to grave” approach to a career in hire. Virtual reality is an inventive way for us to demonstrate the training available throughout the hire supply chain. In addition to a virtual digger we also plan to have an articulated boom.’

Tackling safety issues is also on the agenda at the event. SafeHire is sponsoring the networking and refreshments area in the Ricoh Arena where anyone can drop by, speak to the team about the benefits of the scheme and book assessment dates to achieve the certification.

The area will have case study information from HAE members who have achieved certification and there will be plenty of examples of ‘the good, the bad and the ugly’ in safety.

The Trade Fair & Convention is open to all members but people wishing to attend need to register in advance as numbers are limited for catering, workshops and guest speaker sessions.

For more details and sponsorship opportunities go to

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