Waze to share traffic data with transport authorities

Mapping service Waze plans to make data gathered from across the UK accessible to local authorities. 

The company reportedly said it will make its Waze for Cities Data available on the Google Cloud Platform for 12 initial partners in the UK.

The North Wales Chronicle reports that transport authorities covering West Midlands, Oxfordshire, Essex, Greater Manchester, Leeds, Middlesbrough and London will all be included.

The anonymous data has been collected since April this year and intends to enable authorities to review and analyse transport patterns using that information to help with future traffic planning.

According to the North Wales Chronicle Dani Simons, head of public sector partnerships at Waze, said, “Waze has been a pioneer in sharing data with cities and working with them to improve infrastructure and fight traffic. But over the past five years, the landscape has changed."

“Cities have more data than ever, but they want better tools to analyse it and be able to put it to use to improve their streets."

“We are thrilled to provide this integration with Google Cloud that will make it even easier for our Waze for Cities partners to more seamlessly organise, store, interpret and share transportation data and insights," concluded Simons.