In this programme he talks to the director general of ITS Arab about the technology in the region, the challenges it faces and where it is a leader or a learner.
We talk to Siemens about the London innovation being brought to the Middle East and to Flir about its camera technology being widely used across the region.
And the operations manager of ITS (UK) explains why the Society is visiting the show, making connections for its members and trumpeting British excellence.
Enjoy half an hour of ITS chat from the desert!